Itchy and sensitive skin is often not caused by a lack of a certain nutrients, but actually by an intolerance to something currently in the diet. Commercial foods commonly featuring low quality fillers such as starch, cereals and grains as well as additives and preservatives can often contain potential allergens. Many owners find that feeding a low processed diet made up of high quality foods can resolve the issue without the need for additional supplementation.
These natural and low processed, grain, yeast, wheat, gluten and cereal free recipes are made with only the freshest human grade ingredients which are gently dehydrated to provide a balanced and nutritious diet perfect for sensitive dogs.
Success StoriesView all
“We wanted to try our pug cross on raw food but just couldn't bring myself to give him it. Then saw this food and bought the trial packs, chicken dinner and terrific turkey. He absolutely loves this food. He has been on it 2 weeks now and his coat already looks so good and a bonus is that he no longer seems to have anal gland issues....
Shar Peis are prone to skin and ear infections and we have had Buddy at the vets over 8 times in 6 months with his ears and fur loss
"Before Pure Pet Food Bruno's coat had lost its shine and he was overweight...."
It is a great way to ensure that he is getting all of the nutrients that he needs from his home cooked diet
"This is Aldo our 10 month old French Bulldog. I have recently started feeding Vegiplus to my Frenchie who has food allergies. It is a great way to ensure that he is getting all of the nutrients that he needs from his home cooked diet. I simply add fresh meat to the Vegi mix and he absolutely loves it! ....